AI satisficing, the UN’s AI for Good conference, power-hungry AI threatens the planet, and the inherent dangers in ’empowering’ the creator economy

Why isn’t AI better? My wish list for GPT-5, OpenAI gets closer to AGI, five things NOT to use ChatGPT for, and will agents end service businesses? Written by Fola Yahaya Thought of the week: AI satisficing becomes the new normal There is a fundamental problem with criticism of the AI-generated content that is quickly […]
How to reignite the ‘celebration day’ in your marketing, produce quality films in the developing world, and how not to handle crisis communications

How to reignite the ‘celebration day’ in your marketing, produce quality films in the developing world, and how not to handle crisis communications Written by Strategic Agenda’s Communications and Writing team Working together to conquer comms in the development sector We are Strategic Agenda, a communications agency that provides strategy, content, design, video and linguistic services to […]
Why isn’t AI better? My wish list for GPT-5, OpenAI gets closer to AGI, five things NOT to use ChatGPT for, and will agents end service businesses?

Why isn’t AI better? My wish list for GPT-5, OpenAI gets closer to AGI, five things NOT to use ChatGPT for, and will agents end service businesses? Written by Fola Yahaya Thought of the week: the gap between AI theory and practice Following the massively hyped updates from OpenAI and Google, I spent the week […]
Campaign Spotlight: UNICEF’s ‘Poems for Peace’ and charity: water’s ‘Pledge your Birthday’

Campaign spotlight: UNICEF’s ‘Poems for Peace’ and Charity Water’s ‘Pledge your Birthday’ Written by Strategic Agenda’s Communications and Writing team The annual day, or celebration day, often feels like an easy MarComms win, especially for stretched comms officers and strained social media managers seeking to feed the daily beast. Put together a graphic, the thinking […]
Be wary of AI fools rushing in, Scarlett Johansson goes to war with OpenAI, Microsoft wants to be Big Brother, crazy things you can do with ChatGPT.

Be wary of AI fools rushing in, Scarlett Johansson goes to war with OpenAI, Microsoft wants to be Big Brother, crazy things you can do with ChatGPT. Written by Fola Yahaya Thought of the week: Fools rush in where angels fear to tread Two of OpenAI’s founders, Ilya Sutskever and Jan Leike, resigned on Tuesday […]
SEforALL – Arican GreenTec Madagascar

CLIENT: Sustainable Energy for All (SEforAll) PROJECT: African GreenTec Solar Farm Installation A new lifeline for rural Madagascar Sustainable Energy for All (SEforAll) is an international organisation that supports communities to implement affordable, reliable, sustainable and modern energy initiatives in line with Sustainable Development Goal 7. In February 2024, our film team travelled to Madagascar […]
Why everyone’s talking about Sora (and Groq), why Africa needs to build its own AI, how AI is revolutionising advertising, how to hack Gemini and more

Why everyone’s talking about Sora (and Groq), why Africa needs to build its own AI, how AI is revolutionising advertising, how to hack Gemini and more Written by Fola Yahaya Thought of the week I have a confession to make. I write my content from scratch. I know, I know, in the ChatGPT era it’s […]
Google’s back in the game, the World AI Festival, junior lawyers are toast, ChatGPT is getting memory and why you shouldn’t tell AI anything personal

Google’s back in the game, the World AI Festival, junior lawyers are toast, ChatGPT is getting memory and why you shouldn’t tell AI anything personal Written by Fola Yahaya Thought of the week: the end of romance? My wife came back seriously worse for wear after spending two weeks filming an amazing renewable energy project […]
Why AI “can’t come fast enough”, 7 signs you’re addicted to ChatGPT, top global AI tools, the end of stock photos, notes from Cannes and GenAI hacks

Why AI “can’t come fast enough”, 7 signs you’re addicted to ChatGPT, top global AI tools, the end of stock photos, notes from Cannes and GenAI hacks Written by Fola Yahaya Thought of the week: For my son, AI can’t come fast enough Obi, my eight-year-old son, was diagnosed with Type 1 diabetes at the […]
UNDRR IDDRR

CLIENT: United Nations Office for Disaster Risk Reduction(UNDRR) PROJECT: International Day for Disaster Risk Reduction Making early warning for all a reality UNDRR’s International Day of Disaster Risk Reduction advances global disaster resilience, emphasising strides towards sustainability and resilience. The focus in 2022 was on Target G of the Sendai Framework, which aims to enhance […]